People
While I typically refer to our journey of the last 8 years or so as a roller-coaster ride, another analogy is better suited: that of surfing. The waves of opportunity keep coming in one after the other and we, as one of the surfers, are enjoying them. Surfing and business, like everything else, starts with many difficult and painful moments. In the beginning, you barely hang yourself on the board, you fall off too often, you hit yourself. After a lot of practice and perseverance, you start riding small waves. And then you constantly go for bigger and bigger ones....