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You can set a value from the controller?
For example: ViewData["Product"]= "Apple"
the question is not clear?
<%
Html.Telerik().AutoComplete().Name("Product")
.BindTo((List<string>)ViewData["ProductList"])
.AutoFill(true)
.HtmlAttributes(new {style="width:300px"}).HighlightFirstMatch(true)
.Filterable(filtering => {filtering.FilterMode(AutoCompleteFilterMode.StartsWith);})
%>