Founder and partner of truematter, a user experience strategy firm, Dean has been advocating for user-centered digital products his entire career. He oversees truematter’s UX practice, leading strategic engagements for innovative regional organizations as well as the Fortune 100.
Dean’s work has always included researching, prototyping, and testing digital products with real users. He regularly speaks, writes, and teaches on experience design, user experience strategy, usability, user research, content strategy, and building UX-focused teams.
It’s not all UX all the time (even though it’s close). Dean is also an avid ultra marathoner, reader, and traveler.
Need to improve user experience, but don't know where to start? Worried that UI/UX can only be done by right-brained, artistic people? Take heart. Learn simple yet powerful UX principles and UI tricks that will help you radically improve your digital products. These secrets are perfectly suited for logical, left-brain, development professionals. What’s more, you can put them into practice now. Esoteric mathematical equations included at no extra cost.
What You’ll Learn
What We’ll Do
Who is it for?
Front-End and Back-End Developers willing to step outside their comfort zones to ensure their hard work and tireless effort are presented to users in the BEST way possible.