"There are so many benefits Sitefinity is providing. We have peace of mind, control of our content and a vastly improved user experience. But even more importantly, we don’t have any hesitation about our ability to add new features and functionality that ensure we are meeting the needs and expectations of our customers.”
Steve Smothers, Vice President, Director of Marketing, City Bank
With an antiquated content management system, City Bank was unable to craft beautiful, intuitive web and mobile experiences. In a hyper competitive industry like banking, every interaction matters and City Bank wasn’t delivering the digital experience customers expected. Progress Sitefinity enabled City Bank to improve both the consumer-facing web experience and the way the site was managed behind the scenes.
City Bank is known for developing innovative banking products, but its website had fallen behind the times. It was difficult to use from a visitor perspective and the bank also had to rely on its CMS vendor to make content changes.
After looking at various open source solutions, City Bank turned to Sitefinity. The CMS provided all the features that City Bank needed to build an easy-to-use, highly responsive website that could also be managed without hassle.
With Sitefinity, City Bank has regained control of its web presence. The company can quickly roll out new content as needed, allowing the bank to create and improve features, such as its new streamlined loan application process.