I just found out a very useful, free monitoring tool for Windows Phone apps called Distimo Monitor. It gives you valuable insights as to what affects downloads and revenues of your app.
It provides of course Downloads and Revenue reports by country, day etc. like you would expect. The two more interesting features are the Rankings and the Events reports. You can see the rankings of your app/apps for each day and country and how it evolved over time. You can even add comments to the rankings graph, just like in Google Analytics, so that you can track how a certain event (promotional banner, a media featuring your app) has affected the app’s ranking.
The other excellent feature, to which I haven’t found an equivalent yet is the Events report. It tells you when and on what date your app has been featured on the Marketplace in which country. Furthermore you can drill down from each event and see how it affected your apps downloads, revenue and rankings.
The tools interface is quite intuitive and setting up the account is extremely easy. Learn how to do it here.
I’ll make sure to add this tool to our free whitepaper on How to Promote Your Windows Phone App on a Budget. If you have a Windows Phone app on the Marketplace you are probably looking for additional channels and ways to market your app. You would be surprised though to find out how many things you can do on your own and at no cost. Find out more about in-apps tips and tricks and Mobile Marketing 101 here.
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is a Product Marketing Manager at Telerik. She is a digital and mobile
marketing explorer and works at Telerik with a focus on the native mobile UI